I heart Japan
How can you not love the Japanese?! they make life for me much, much sweeter! First, we have the scented credit cards, and now we have smelly cellys for cell-phones!
Imagine my cell-phone emitting a delicate berry-ish fragrance everytime I recieve an SMS.. or everytime my mom calls! Genious! This is probably one of those ideas that as many of you read, you hit your heads hard for not thinking of it before!
We are moving towards a very multi-sensory consumer experience. Be it credit cards, cell phones or books.
Nice Smell Kaori-Chan, even has a curry-fragrance for their cell-phones, among more appetizing ones like English tea and raspberry!
maybe the ladies enjoy fragrant plastic...but god only knows that i dont want my le petit phone looking too appetizing when i havent had half a cheetos in my system for more than two hours.
nevertheless, from a marketing persepective itd be real smart to sell Extra Spearmint flavor or Twix or Sunkist citrus fragrant celly's. Fragrant advertising - now thats an awesome way to market to the youth!
(Frito-Lay and the rest: you know where to find me if you use this idea! beware american intellectual property laws)
Posted by: shibudada | January 03, 2006 at 05:52 PM
Shibudada - Quite right! But who knows? Like the scent-strips that come in magazines, they'll probably have Versace and Armani scented cellys soon, to please the men. Would you use them then?
Posted by: Jinal Shah | January 04, 2006 at 11:22 PM